I swear to god, I'm going to go out and start a rumor that the height differential from one end of the cord to the other is key, because the electrons slide down the cord faster due to gravitational pull.
"In order to improve guitar performance in my studio, I drilled a hole through the floor of my moms bedroom and stood directly above my amp. The difference was undeniable..."
― John Justen, surrounded by frail, wispy people. (John Justen), Wednesday, 3 January 2007 20:40 (fourteen years ago) link
Let no cork go unsniffed.
For instance, that thread about cable DIRECTION making a difference. Obviously total hokum. BUT vertical orientation makes a huge difference. If you have the bass side of the cable on top, all of the heavy low frequencies fall on top of your highs and SMOTHER YOUR TONE. So make sure you have Bass on the Bottom and Treble on Top (BB/TT = handy mnemonic because lord knows guitar players need the help.)
― Name Not Found (rogermexico), Wednesday, 3 January 2007 21:48 (fourteen years ago) link